Mobile & App Masterclass
27 March | Eye Film Museum, IJpromenade 1, 1031 KT Amsterdam
Small Rooms,
Big Conversations
Tired of overblown events? We hear you.
At the Future of Mobile we know the power of human connection. That’s why we keep all of our global knowledge-exchange events intimate, time-efficient, and free-to-attend.
Connect, Learn, and
Elevate Your Strategy
The mobile & app landscape is evolving at an unprecedented pace as new technologies and consumer expectations reshape the way businesses engage with users. Whether through app design, functionality, or user experience, success in this space hinges on creating intuitive, engaging, and performance-driven apps that stand out in a crowded marketplace.
This Masterclass will explore:
- Mobile app optimisation to provide seamless, intuitive user experiences that drive engagement?
- The role of data analytics in improving app performance and retention
- Integrating AI and personalisation strategies to boost user engagement
- Effective strategies for monetising mobile apps
- Leveraging push notifications and in-app messaging to keep users engaged and drive conversions
Join us at the Mobile & App Masterclass to explore the latest trends, hear from leading industry experts, and connect with peers navigating the challenges of the mobile-first era.
Event Agenda | 27 March 2025
09:00 - 09:30
Breakfast & Networking
Check-in, grab some breakfast and network ahead of the presentations
09:30 - 10:30
Expert Presentations
Hear the latest insights from our mobile & app experts
10:30 - 12:15
Roundtable
Discussions
Participate in focused, 20-minute conversations with industry experts and peers to address your unique mobile & app challenges
12:15 - 12:45
Keynote Presentation and Q&A with Natalia Barinova,
CRM & CLV Lead at JDE Peet's
As the CRM Lead at JDE for DTC channel Natalia oversees CRM strategy across 9+ markets for the single-serve coffee category. Her focus is on driving customer retention, lifecycle value, and channel growth.
12:45
Closing Remarks & Lunch
With thanks to our expert sponsors
The Future of Mobile Festival is a series of exclusive events with a limited number of places. Join professionals from the mobile marketing industry for a valuable and collaborative masterclass.
Secure your place now.
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